It is once again time for my annual (14th consecutive to be specific) predictions for the mobile industry. When I wrote last year’s predictions, I (and really no one) could have foreseen the momentous events that 2020 brought the world. From the global COVID-19 pandemic to the significant Black Lives Matter protests, and actions, climate-related events, to the US presidential election, its aftermath and more. All have impacted the wireless / mobile industry, but in many ways, the mobile industry has responded well to the pandemic, which has been the overriding issue for the planet in 2020.
The 3GPP 5G standards absolutely support SMS!
5G, the next wireless data standard is actively being deployed around the world. 5G will promise greater data speeds, more capacity, and a better wireless experience for all. But will it affect the messaging sector? I’ve read and heard (during presentations, events [back when we could attend trade shows]) that the “messaging standard for 5G is RCS,” and that “SMS won’t exist in 5G.” Well, I’m happy to say that these statements are blatantly untrue.
These are historic and extraordinary times that we are living through – all over the world, due to the corona virus (or COVID-19) pandemic. Many entire countries, cities, counties, and regions are completely shut down except for essential services in order to ensure social distancing and to limit the spread of the virus.
It’s the first year of a new decade. It’s an election year during a volatile time. There’s a lot of pending decisions and growing technologies. It’s going to be exciting!
At the beginning of 2019, we were in an extended government shutdown, but that blip is now ancient history. Since then, so much has happened – much of it good, but some of it not so good. 5G became a commercial reality; IoT flourished, but both also managed to disappoint in some areas. In our messaging world, rich communication services (RCS) gained ground, but mobile operators lagged, despite many actions from Google. Still, gains were made in all of these key areas.
In Part 1 of this series, we focused on trends to mitigate robocalls in voice communications and began to look into efforts to cut down on unwanted text messages. Here, we’ll examine sender IDs in text messaging.
For the most part, we are able to identify, with a high level of credibility, the source of an incoming text or call. But over the past few years, our communications devices – whether landline or mobile, voice, or text – are under attack by robocalls. This is especially true in the voice world. It’s gotten so bad that legitimate businesses are suffering because people don’t answer their phone calls anymore.
Blocking unrecognized numbers forces an important question for both people and businesses – what about legitimate calls from people or businesses that I might want to hear from? Do I have to make sure that everyone that I might possibly want to hear from is in my contact list?
Normally, each year in the dead of winter, I publish a predictions article about the coming year. Earlier this year, we published my 12th consecutive predictions for the mobile industry. However, today, I would like to dust off the crystal ball and push it a little bit further into the future to look at how the messaging industry might evolve over the coming five to 10 years.