I published my first set of mobile predictions in January 2008. This is my tenth installment. My blog has had several iterations since it was initially part of the Sybase company blog space (we were known as Sybase 365, back then). When SAP acquired Sybase, most of my postings were migrated to the original SCN for Mobile area and now to the “new” SAP Community Network blogs. Some of the very old postings (before February 2011) are unfortunately no longer available in existing SAP archives.
We are inundated by the latest hype: Everyday, someone is launching a new wearable. The Apple Watch sold out in its initial offering and of course, exceeded all expectations once again. Not to be outdone, Google is upgrading its own OS to create a better smartwatch that will rival the Apple Watch. In the automotive world, we are peppered by news stories about the “connected car” to the “fully autonomous self-driving car.” That notwithstanding, we already enjoy many driving autonomous features such as adaptive cruise control, lane detection, and preventative braking. Already, Tesla is launching the first elements of its much anticipated “autopilot.” Delphi recently completed a cross-country run of its self-driving technology and of course, Google thinks they can have an autonomous driving vehicle ready for the market in 5 years.
April 24th, 2015 ushers in a new era of the Apple Watch. As many others did, I watched with anticipation, the March 9th Spring-forward Apple announcement that included information about the Apple Watch. Apart from the availability and pricing, little new information was provided that we really didn’t already know. As I review a large number of tweets, opinions, and articles, the first results indicate a very mixed set of views (from extremely positive to extremely negative [“the iFlop”]).
Here we go once again: another 2015 prediction article. This is my 8th annual predictions blog posting and I can say it never has been more difficult to prognosticate on where this industry is headed. Mobile in the context of an operating environment has never been more important to consumers and businesses, worldwide. Today, if a business or enterprise does not include mobile engagement as a priority, then I believe they are behind before they even begin.