I actually did this GBU podcast with Pat Flynn back on June 20, 2023, but am just now posting this here on my site today.
Over the last few years, we’ve seen a large increase of business focused text messaging in the US marketplace, based on the usage of regular telephone numbers as sender IDs. As US phone numbers are 10-digits in length, we refer to them as 10-digit long codes (or 10DLC). It’s these 10 DLCs that have fueled this market growth.
Pat and I covered a lot of ground around 10DLC on his podcast, so have a listen:
